Online banking popularity 'growing'
www.moneynews.co.uk > Banking > Online banking popularity 'growing'
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Money News |
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Online banking popularity 'growing'
Tue 19th Jun 2007
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Nick Staib believes that online banking services are set to become far more personalised in the coming years.
Such services will comprise not just appropriate products and services but also in terms of tone and style of language to whoever is logged on to the service.
"Such services, speaking directly to the needs of the customer, will be significantly more compelling," he said.
Mr Staib also said that older people will increasingly resort to appreciating the benefits of online banking.
A recent survey carried out by UK payments association Apacs indicates that over half of Britons currently use internet banking.
Over half of Britons who currently use such services are aged between 25-34, compared to just 15 per cent of people aged 65 and over.
HSBC also offers a wide range of other financial services, including commercial banking, corporate, investment banking and markets, private banking and other activities.
Related News : Banking |
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Related News : HSBC |
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