Alliance & Leicester Savings reveals Britons overpay

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Alliance & Leicester Savings reveals Britons overpay

Millions of Britons are paying too much for basic goods, according to research from Alliance & Leicester.

A full 62 per cent of Britons do not bother to shop around for their groceries and end up paying much more than they need to for items such as milk, bread and so forth.

The survey found that 34 million UK adults said that they would pay more than they had to for these basic items.

Ross Dalzell, manager for savings at Alliance & Leicester, said: "We've taken just four basic items from a typical shopping basket to show how much money we are throwing down the drain each week, simply by not shopping around and making sure we're paying a fair price.

"Whether you go to Iceland or Waitrose, as a nation we could be shaving millions off our shopping bills just by knowing how much we should be paying."

According to the debt charity Credit Action the overall amount of personal debt in the UK has reached over one trillion pounds.

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