Barclaycard Freedom rewards PizzaExpress customers

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Barclaycard Freedom rewards PizzaExpress customers

The partnership will provide customers of the Italian restaurant with reward money each time they dine.

Emma Woods, marketing director for PizzaExpress said: "The customer overlap between PizzaExpress and Barclaycard is strong and it is an easy, hassle free way to reward loyalty."

The restaurant will accompany a long list of other outlets, including YO! Sushi and Goldsmiths, which offer rewards with a monetary value, not an equivalent coupon or voucher.

Cardholders are applicable to receive an exclusive reward during March which would give them £5 for every £30 spent at the restaurant.

The Consumer Prices Index found that the cost of eating out at either a restaurant or cafe has risen this year, but it was mainly due to the increase of the standard rate of VAT.

It is expected that more companies will join the Barclaycard scheme in the near future.

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