Principality Building Society Isa range introduces 4% savings deal

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Principality Building Society Isa range introduces 4% savings deal

James Wright, marketing director for the company, encouraged customers to commit to an Isa because it allows them to protect their savings while taxes are on course to rise.

He said: "We will all be looking for a safe haven for our money. Getting into the savings habit isn't easy and that is why we have designed an Isa that rewards regular savers."

However, the building society recently found that 36 per cent of people in Wales do not have a cash Isa and 25 per cent confirmed they will not be opening a new account this year.

In Scotland, Clydesdale and Yorkshire Bank reported that 98 per cent of people do not know what the current Isa allowance limit is and a quarter mistakenly believe the account is aimed at wealthy investors.

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