New RIAS life assurance policy unveiled

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New RIAS life assurance policy unveiled

A new RIAS life assurance policy has been launched for people over the age of 50.

The company, which specialises in providing products for this demographic, unveiled the RIAS Over 50s Life Plan this week, claiming that it offers guaranteed acceptance to 50 to 75-year-olds, who will not have to answer any questions about their health.

A cash lump sum is payable on death, which will be trebled if the person dies of an accident within the first two years of the Fortis Insurance-underwritten policy.

Furthermore, premiums start from £5 a month and there is the option to increase the amount of cover annually in order to keep up with inflation.

"With low monthly payments and guaranteed acceptance without a medical, our new plan makes it really easy to leave something of value behind," said RIAS managing director Janet Connor.

The over-50s specialist recently launched a new multi-media marketing campaign aimed at their target market in the Central ITV region.

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