Purchase personalised presents, says Yorkshire Building Society

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Purchase personalised presents, says Yorkshire Building Society

The purchasing of luxurious and extravagant gifts for loved ones should be replaced this Christmas by inexpensive and personalised presents, according to Yorkshire Building Society.

Research has shown that over half of adults across the UK find a person who sends thoughtful, inexpensive gifts is more desirable than someone who flashes the cash on items that have been bought impersonally.

Furthermore, just two per cent of people wished their partner to buy them expensive gifts this Christmas and favourite ideas for women were a photo album filled with personal photographs and turning the home into a pseudo-spa experience with candles and champagne.

Tanya Jackson, media relations manager at Yorkshire Building Society, said: "There is enormous pressure to buy bigger and better gifts each Christmas but it is better to save your money and get a smaller and less expensive present that will really be appreciated.

"Our research has shown that most people don't want their loved ones to demonstrate how much they care by how much they can spend – they would rather have something that shows a little more thought and consideration."

The internet is proving to be more and more popular with people buying their Christmas presents and the Royal Mail estimates that £7 billion will be spent online in the ten-week period leading up to Christmas, up £2 billion from last year.

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