British men 'like Ian Beale with money'

www.moneynews.co.uk > General finance > British men 'like Ian Beale with money'

British men 'like Ian Beale with money'

Tue 17th Jun 2008

A fifth of UK men liken themselves to Eastenders character Ian Beale, describing themselves as "tight" or "careful" with money, according to a Scottish Widows survey.

While over a third of men would call themselves "diligent" or "thrifty" with their finances, like the fictitious businessman, 17 per cent of women identified with the less careful Honey Mitchell, saying they are "always short of money".

Of women, 15 per cent said they "seem to have one financial crisis after another".

The poll asked people to match their personality, money-wise, to soap characters and celebrities.

Just six per cent of people felt they resembled designer-mad shopaholic Carrie Bradshaw from Sex and the City or David Beckham.

And just one per cent likened themselves to celebrity charity donors like Angelina Jolie and Elton John.

Mike Hoban, customer and brand marketing director of Scottish Widows, said it was "great that so many men see themselves as financially responsible" but warned against saving money now to splash it all in a few years’ time.

Last week, a survey by financial services group GE Money showed a quarter of Britons worry that their finances are out of control.

Related News : General finance
	Citizens Advice welfare applauds government
	Confused.com energy defends British Gas
	Bank of Ireland passes stress test
	Tesco Mobile deal 'courts consumers'
	Scottish Widows Investment Partnership notes favourable response
	Customers should fix now, says moneysupermarket.com energy
	Confused.com highlights importance of getting the best deal
	Prices on the rise, says moneysupermarket.com energy
	Bank of Scotland economic report 'suggests transitional phase'
	Clydesdale and Yorkshire Banks security advice issued