Sainsbury's internet saver gets creative

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Sainsbury's internet saver gets creative

Sainsbury's Finance is hoping to persuade investors to forget about the low interest rates and put money into its internet-based tracker savings account.

The Bank of England's base rate slumped from 5.5 per cent in January 2008 to one per cent last month.

While this has been good news for some mortgage borrowers, it has resulted in a marked reduction in the returns available to savers and many have begun to question the value of investing money.

The Sainsbury's Internet Saver is a "creative" answer to the problems faced by investors, according to the bank's head of savings Helen Cook.

It guarantees to pay two per cent above base rate for the first 12 months of the account, on balances of between £5,000 and £100,000.

However, the rate only applies if there are no withdrawals during the period. It falls to 1.25 per cent if customers access their money in the initial year.

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