Virgin Money: Football fans cutting back

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Virgin Money: Football fans cutting back

More than a quarter of football fans will reduce the number of games they attend this season as the beautiful game suffers from the economic slowdown, it has been claimed.

Virgin Money's Football Fans' Inflation Index has found that costs have risen by 21 per cent in the past three months alone.

The total price of a day at a match is now £106.21, having broken the £100 barrier for the first time since the index began in January 2006.

According to the poll of 3,800 fans, 26 per cent say they intend to cut back on their match attendance.

Virgin says that West Ham is the most troubled, with 43 per cent planning to go to fewer games, while 39 per cent of Newcastle fans plan to go less often.

The Financial Times recently reported a group of Abu Dhabi investors' agreement to buy Manchester City from Thaksin Shinawatra, the former Thai prime minister.

It said there was a "global interest" in owning English Premier League football clubs.

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